Zermatt Credits IKON Pass in Record Profits
Zermatt’s lift company, Zermatt Bergbahnen, has posted its “best-ever business year” announcing operating income of CHF 88.1 million.
The company said the results reflected signs of an easing in the European travel market and overseas markets, noting increasing demand from Asia and North America which resulted in Summer 2022 income reaching a new record high.
“Summer skiing was the only area to record a decline, as the previous winter’s lack of snow had failed to provide the glacier with its insulating snow cover and operations had to be shut down for around 50 days for safety reasons,” a lift company statement explained.
For the 2022/23 Zermatt reports large numbers of international visitors with the North American market showing a particularly sharp increase over the previous year.
“This is primarily due to the collaboration with IKON Pass, which is increasingly attracting North American visitors to Europe,” the lift company’s statement noted.
Zermatt has the most expensive lift passes in Europe, but re-elected Chairman of the Board of Directors, Franz Julen said, “The results of the consistent implementation of our strategy prove that we are on the right track and our visitors are happy to pay an appropriate price as long as the quality, service and customer experience are right.”
“The market situation remains uncertain, as the conflict in eastern Europe is affecting various business areas and supply chains. Nevertheless, I am convinced that the hard work put in by everyone at Zermatt Bergbahnen so far will result in further success in 2023/2024,” commented Markus Hasler, CEO of Zermatt Bergbahnen.